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This guide walks you through migrating your Intercom chatbot to Animam.

Why migrate?

IntercomAnimam
~$100/month minimumFrom $29/month
Basic AI (Fin)Claude (Anthropic)
Complex configuration5-minute setup
English supportMultilingual support

Step 1: Export your Intercom data

Help Center articles

  1. In Intercom, go to Articles
  2. Export to CSV or copy manually
  3. Expected format:
title,content,category
"How to pay?","We accept Visa, Mastercard...",payment
"Shipping","Delivery in 3-5 days...",shipping

Saved replies

  1. Settings > Saved replies
  2. Export or copy each reply

Step 2: Create your Animam account

  1. Sign up at animam.ai
  2. Create your first tenant
  3. Note your slug (e.g., my-company)

Step 3: Import content

Via the dashboard

  1. Dashboard > Knowledge Base > Import
  2. Upload your CSV
  3. Map columns:
    • title → Title
    • content → Content
    • category → Segment

Via the API

curl -X POST https://api.animam.ai/tenants/my-company/corpus/import \
  -H "Authorization: Bearer ak_your_token" \
  -F "file=@intercom_export.csv"

Step 4: Configure personality

Replicate your Intercom bot’s tone:
  1. Dashboard > Settings > Personality
  2. Configure:
    • Bot name
    • Tone (professional, casual)
    • Formality
    • Welcome message

Step 5: Replace the widget

Remove Intercom

Remove the Intercom code from your site:
<!-- REMOVE -->
<script>
  window.intercomSettings = { app_id: "xxx" };
</script>
<script src="https://widget.intercom.io/widget/xxx"></script>

Add Animam

<!-- ADD -->
<script
  src="https://animam.ai/widget.js"
  data-tenant="my-company"
></script>

Step 6: Test

  1. Refresh your site
  2. Verify the Animam widget appears
  3. Test your users’ frequent questions
  4. Adjust corpus as needed

Feature mapping

IntercomAnimam
ArticlesCorpus
Custom AnswersCorpus with high priority
Segments (Audiences)Segments
Operator (workflows)Not supported (AI focus)
InboxConversations dashboard
ReportsStats dashboard

Migration FAQ

Are historical conversations imported?

No, conversations stay in Intercom. Animam starts with a clean history.

Can I use both in parallel?

Technically yes, but not recommended (user confusion). Prefer a clean switch.

Can my support team intervene?

Currently, Animam is 100% AI. Human handoff is planned for a future version.

What about Intercom custom bots/workflows?

Animam focuses on AI conversation. Complex workflows will need to be rethought or handled differently.

Migration support

Need help with your migration? Contact us: