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Define how your chatbot expresses itself and interacts with your visitors.

Personality parameters

Configure these parameters in Dashboard > Settings > Personality.

Personality examples

B2B Sales Assistant

Startup Tech Support

E-commerce Bot

Communication tone

Best practices

The personality should reflect your brand. A bot that’s too formal on a young site will seem fake, and vice versa.

Do

  • Consistency with your editorial guidelines
  • Adapt formality to your audience
  • Give a human first name (not “Bot” or “AI”)
  • Write realistic lore

Avoid

  • Generic personality without character
  • Excessive emojis in professional contexts
  • Forced informality if your site is formal
  • Promises the bot can’t keep

Impact on responses

Personality influences:
  1. Response tone - Formal vs casual
  2. Politeness formulas - “Best regards” vs “Cheers”
  3. Vocabulary - Technical vs accessible
  4. Length - Concise vs detailed
The corpus remains the source of information; personality defines how that information is presented.